Gosha Rubchinskiy | Influencias post-soviéticas y rasgos del rave

Desde prendas deportivas con adidas conmemorando el mundial que se acerca hasta piezas de sastrería hechas con Burberry, se pudo ver como las influencias post-soviéticas y rasgos del rave estuvieron presentes en cada uno de los adolescentes y pre adolescentes arriba de la pasarela. Pudimos apreciar nuevas colaboraciones con adidas y sus prendas deportivas, Burberry con blazers, parkas, pilotos y gorros a cuadros, Levi’s con su legendario denim sobre trucker jackets y Dr. Martens con accesorios y atuendos tachonados creando una colección muy variada para todo tipo de gustos.
Si hay algo que marcó fuertemente a Gosha en sus comienzos en la moda fue el fin de la URSS (Unión Soviética) es por eso que varias palabras que vemos en sus prendas y en sus campañas de marketing hablan de libertad, anarquismo, etc. Otra cosa que tiene loco a los Rusos ademas del vodka es la marca de las tres tiras. Enfocándose mas en sus prendas, Gosha decidió ir mas allá creando un traje con el logo adidas y las tres tiras en los hombros. Como frutilla del postre, uno de los chicos que estuvieron en la pasarela lució un corte de pelo rapado pero con la particularidad del logo adidas siendo el foco de atención de toda la presentación.


ENG: Gosha Rubchinskiy is a Russian fashion designer, filmmaker, and photographer who started his eponymous line in 2008. Gosha Rubchinskiy’s aesthetics takes influence and inspiration from the fall of the Iron Curtain, Russian street, and youth culture. His experiences enable him to portray his collections with Russian iconography. As well as collaborating with the likes of Dr. Martens, Levi’s, Burberry and Reebok.
On street fashion uniting youth.
“We live in such a time when politics is everything we hear and see in the news, and it has the goal to separate a whole country and people from each other. So, artists must try to find a way to connect people across the world. At one time, everyone was united by rock music or film, and then hip-hop music, and now it is fashion for the youth: street fashion. I think that young people are pulled toward clothes. At one time, 20 years ago, they stood in lines at music stores, waiting for a new release of songs of their favorite group, and now they are waiting for a new release of sneakers or a new collection of their favorite brand. People have a longing for a need to stand in line and meet one another and the occasion for that today is clothing. I think that this situation may be used to unite people.”
He doesn’t see himself as a designer.
“I don’t believe I’m a designer. I am more likely to tell you a ‘history.’ If you have something to share, you may do this through different ways and creating a collection is just one way of sharing your thoughts and ideas. It is interesting to work with photographs and different projects. In principle, this project Gosha Rubchinskiy, which started 10 years ago that we stopped this year, was also an art project.”

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